Rationality => Need a performance measure to say how well
a task has been achieved. An ideal rational agent should, for
each possible percept sequence, do whatever actions will maximize
its performance measure based on (1) the percept sequence, and
(2) its built-in and acquired knowledge. Hence includes information
gathering, not "rational ignorance."
Types of performance measures: false alarm and false dismissal
rates, speed, resources required, effect on environment, etc.